Mother Jones reports:
Consumer Watchdog, a California-based consumer advocacy group, is spearheading a ballot initiative that would create a public option for the state. By introducing a public competitor to the health insurance marketplace, the group argues, private insurance companies would have to lower their own rates. The plan would also roll back insurance rates by 20 percent and exact tougher oversight of premiums. The goal: to get the initiative approved by the state attorney general’s office and ready for a vote by the November 2012 election.